Lead UX/UI

The Satchel: A VR Mystery Series

ID Channel / Toyota

Are you a good detective? Or, Do you just like a good story? The Satchel is the first experimental series told in Virtual Reality. To satisfy Invesgation Discovery's audiences mystery cravings, I was in charge of leading the a design experience where users would go through a series of videos to unlock the ultimate mystery of who stole the satchel. By watching each video, users would unlock the next clue in the plot as well as behind the scenes content.

Digital Experience

User Interface designed to tell the story from each suspect's point of view

Fully optimized for an immersive mobile experience

Prototype

This is an example of one of the interactive prototypes that I created to hand off to the development team. Based on these interactions, the developers were able to capture our team's vision for motion within the site.

TV Commercial

Closing Remarks

Besides the main digital experience, I was also involved in the art direction and creation of all additional promotional materials created for the program. We developed an entire ad campaign around the content, which included, the commercial above, that ran as pre-roll and mid-roll throughout Discovery's family of networks.

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